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Karla Larraga

Bilingual communications professional. Fifteen years building brands, directing media operations, and showing up for big moments in global football and entertainment.

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  • Talking Social Media on Champions School of Real Estate’s August Super Star Interview

    Talking Social Media on Champions School of Real Estate’s August Super Star Interview

    Communications expert Karla Lárraga was interviewed about social media content strategy alongside Byron Underwood in Champions School of Real Estate’s August 2018 Super Star Interview.

    Karla Lárraga

    August 8, 2018
    Uncategorized
    champions school of real estate, social media, social media tips
  • TALKING SOCIAL MEDIA LIVE ON CSRE’S “REAL ESTATE INDUSTRY UPDATE” LIVE BROADCAST

    I had the wonderful opportunity to be a part of Champions’ Industry Update series to chat about social media marketing! We covered several topics over the hour-long show and could have stayed chatting for hours! Take a look at the show’s live stream below:

    Karla Lárraga

    August 7, 2018
    Uncategorized
  • Content Creation: Easily create a Facebook or Instagram story in PowerPoint or Keynote (step-by-step)

    Content Creation: Easily create a Facebook or Instagram story in PowerPoint or Keynote (step-by-step)

    Hey guys, I get asked about easy ways to create content pretty regularly by real estate students – here’s an easy way to use PowerPoint or Keynote to create snazzy looking animated stories for Instagram and Facebook. Hope this helps and if you have any other ideas you’d like more tips on, let me know!…

    Karla Lárraga

    August 2, 2018
    content planning, Facebook, Instagram
  • Content Planning: May 2018

    As many of you know, I enjoy helping individuals develop social media content plans that are tailored to meet their goals and objectives in a way that is fun, engaging and consistent with their brand messaging. One agency process that benefits EVERYONE is to create a content calendar so that you can ensure you’re not…

    Karla Lárraga

    April 21, 2018
    content planning
  • Freebies – Creative Market

    Freebies – Creative Market

    Here’s a little note for those on the lookout for free, fun design resources: Every week, CreativeMarket.com provides 6 new free creative goodies. They can be fonts, photo collections, backgrounds, etc. You never really know what they’ll offer. Visit them, here: https://creativemarket.com/free-goods Enjoy!  

    Karla Lárraga

    September 10, 2016
    design
  • Using Instagram to Drive Traffic to your Site

    Instagram is fantastic for social media marketing. Consider this: – Instagram has 300 million active monthly users – Instagram users have shared over 30 billion photos to date, and now share an average of 70 million photos per day – Instagram is considered the most important social network by more American teens (at 32 percent)…

    Karla Lárraga

    June 26, 2016
    Instagram, Social Media, Uncategorized
    Instagram, link sharing, social media, social media marketing
  • The Anatomy of a Link Post

    I find that the more changes and additions that Facebook includes, the more excited I am to tinker with them. Everyone is looking how to optimize their Facebook posts, but not nearly as many take the time to finesse their posts so that they are as eye-catching and attention-grabbing as possible. That’s where this post…

    Karla Lárraga

    June 22, 2016
    Facebook, Social Media, Uncategorized
    Facebook, facebook pages, marketing, SMM, social media, social media marketing, social media tips
  • Sharing a Win: Barbara Corcoran Event Success and Takeaways

    So, the first and second quarter of 2016 were almost entirely devoted to the planning and execution of Champions School of Real Estate’s Keynote 2016 Events in Dallas and Houston. I’m proud to share that the back-to-back events were a complete success for our team!  As Champions School of Real Estate’s current communications director, I…

    Karla Lárraga

    June 18, 2016
    2016, Musings, Uncategorized
    barbara corcoran, event planning, marketing, social media
  • Two Great Loves Theory

    Two Great Loves Theory translated from The Zahir by Paolo Coelho “They say that throughout our lives we have two great loves: one with whom you marry or live forever, maybe the father or mother of your children – that person you reach the maximum understanding to spend the rest of your life with. And…

    Karla Lárraga

    June 1, 2016
    Musings
  • Social Done Right (CC: @AmericanAir)

    American Airlines, the giant corporate behemoth of an airline, just made my night. They did so in such a way that this tired #procastipacker (that’s totally a thing, right?) was smiling and singing to the beat of Kool and the Gang’s Celebrate. I had to stop and write them some props. But, first, the tweets…

    Karla Lárraga

    April 21, 2016
    Social Media, Uncategorized
    american airlines, social media, social media marketing
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Thank you for stopping by. Growth is propelled when one actively seeks out new experiences, expands their networks, and welcomes the exchange of new ideas. I look forward to meeting you – let’s connect!

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