Latest Stories – Karla Larraga

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About Karla
Latest Stories
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Bilingual communications professional. Fifteen years building brands, directing media operations, and showing up for big moments in global football and entertainment.

Latest Stories

Hello, LA…My First Assignment as Concacaf Media Officer

February 28, 2026

Ay, Papacito, What a Weekend: MexTour Live, Ana Bárbara, and the Magic of Mexico vs. Colombia in Dallas

October 12, 2025

Whirlwind Week: Serving as Venue Press Officer for the 2025 Concacaf Gold Cup

June 30, 2025

New Challenges, Exciting Opportunities: Gold Cup 2025

New Challenges, Exciting Opportunities: Gold Cup 2025

May 15, 2025

Speaking at TWU’s Bold Leader Speaker Series: The Power of Persuasion

Speaking at TWU’s Bold Leader Speaker Series: The Power of Persuasion

February 24, 2025

Why You Should Do a Digital Footprint Audit for Your Personal Brand

February 24, 2025

Lights, Music, Media: Debuting as a VPO at a Live Music Event

Lights, Music, Media: Debuting as a VPO at a Live Music Event

September 12, 2024

An Emphasis on Strengths: My Thoughts on Personality Assessments

An Emphasis on Strengths: My Thoughts on Personality Assessments

May 14, 2024

Tailoring the Medium to the Message

Tailoring the Medium to the Message

May 9, 2024

Thirteen Years In: 2024 CONCACAF Nations League Finals at AT&T Stadium

Thirteen Years In: 2024 CONCACAF Nations League Finals at AT&T Stadium

March 30, 2024

CONCACAF Nations League Finals

CONCACAF Nations League Finals

March 27, 2024

Capturing the Spotlight: Understanding Newsworthiness

Capturing the Spotlight: Understanding Newsworthiness

February 9, 2024

CAIL’s 75th Anniversary feature article in the November Issue of the Texas Bar Journal

CAIL’s 75th Anniversary feature article in the November Issue of the Texas Bar Journal

November 15, 2022

5 Things To Remember When Checking Your Digital Footprint

5 Things To Remember When Checking Your Digital Footprint

January 26, 2022

Congratulations on 25 years, MLS!

Congratulations on 25 years, MLS!

January 22, 2020

A New Chapter

A New Chapter

October 6, 2019

Amazing Gluten-Free Brownies

Amazing Gluten-Free Brownies

October 3, 2019

11 Creative Ways To Leverage YouTube For Your Brand’s Marketing Efforts

August 17, 2019

Nomination Submission Secured Placement for HousingWire Magazine’s 2019 Women of Influence

August 1, 2019

Dealing with a Communication Impasse in a Business or Personal Relationship

Dealing with a Communication Impasse in a Business or Personal Relationship

June 13, 2019

How To ‘Grade’ Your Communications Plan Before It Launches

How To ‘Grade’ Your Communications Plan Before It Launches

June 8, 2019

Live Today Fully.

Live Today Fully.

June 5, 2019

What do you wish you knew when you first started your career?

What do you wish you knew when you first started your career?

May 31, 2019

Is That Influencer Compatible With Your Business?

Is That Influencer Compatible With Your Business?

May 28, 2019

What should a company do during the first 24 hours of a crisis?

What should a company do during the first 24 hours of a crisis?

April 24, 2019

If your mailbox is essentially a holding cell for unsolicited mail, continue reading…

If your mailbox is essentially a holding cell for unsolicited mail, continue reading…

December 28, 2018

Talking Social Media Live on KGVI Radio’s “Smoker Broker” Radio Show

December 14, 2018

Look Ahead: December Content Planning

November 20, 2018

Thankful.

November 19, 2018

Happy Saturday 🙂

November 10, 2018

Talking Social Media on Champions School of Real Estate’s August Super Star Interview

Talking Social Media on Champions School of Real Estate’s August Super Star Interview

August 8, 2018October 3, 2019

TALKING SOCIAL MEDIA LIVE ON CSRE’S “REAL ESTATE INDUSTRY UPDATE” LIVE BROADCAST

August 7, 2018December 14, 2018

Content Creation: Easily create a Facebook or Instagram story in PowerPoint or Keynote (step-by-step)

Content Creation: Easily create a Facebook or Instagram story in PowerPoint or Keynote (step-by-step)

August 2, 2018

Content Planning: May 2018

April 21, 2018

Freebies – Creative Market

Freebies – Creative Market

September 10, 2016September 12, 2016

Using Instagram to Drive Traffic to your Site

June 26, 2016June 27, 2016

The Anatomy of a Link Post

June 22, 2016June 24, 2016

Sharing a Win: Barbara Corcoran Event Success and Takeaways

June 18, 2016July 15, 2016

Two Great Loves Theory

June 1, 2016December 18, 2018

Social Done Right (CC: @AmericanAir)

April 21, 2016June 20, 2016

Social Media: Image Creation & 2016 Image Size Cheat Sheet

February 23, 2016June 24, 2016

Motivating Forces

February 5, 2016

Checking things off…with birthday cake

January 25, 2016

Getting it Done: Digital Tools of the Trade

January 17, 2016June 24, 2016

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Get in Touch

If you’ve made it this far, I’d love to connect. Whether you’re interested in working together, want to talk communications and media ops, or just want to say hello — I’m always open to a good conversation.

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Fortune favors the bold.
Virgil

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